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Oura Ring 4 review: The lord of the smart rings


The Oura Ring 4 is the latest generation of smart ring from Finnish company, Oura, after essentially starting the new wearable trend with its Gen 3 ring, which launched in 2021. The smart ring brings a number of notable upgrades compared to its well-received predecessor, which promises to make it more accurate, more durable, and last longer. However, in the time span between models, the wearable landscape has changed quite a bit, and Oura has more to contend with.

Competition among smart rings has heated up recently, particularly in 2024, when we’ve seen follow-ups from smaller companies and new models from larger companies. This includes Samsung and Amazfit, both of whom are well-versed in smartwatches, with the hopes that their ecosystems will help drive adoption.



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